In the health world, it’s common for companies to make big promises about their products that might not always be true. Recently, a company in India called ENTOD Pharmaceuticals claimed their new eye drops. They said that these drops could completely replace reading glasses for people who have trouble seeing up close because of ageing, a condition called presbyopia.
The Central Drugs Standard Control Organisation (CDSCO), which is the body in India responsible for ensuring medicines are safe and accurately advertised, looked into this claim. They decided to suspend the company’s permission to sell these eye drops. Why? Because the company’s claim wasn’t backed up by solid scientific proof. The CDSCO was concerned that people might be misled into thinking the eye drops could do more than they actually can.
The company tried to defend itself by saying that its eye drops were tested in a clinical trial with 234 patients and found to be safe and effective. They also blamed the media for making exaggerated claims about their product, which led to the confusion. In fact, they even posted on social media saying their drops were the first to eliminate the need for reading glasses, which they later deleted.
In the U.S., pilocarpine, the main ingredient in these eye drops, is already used to help with presbyopia, but the claims made are more balanced and include information about possible side effects.
The CDSCO’s decision was important because it helps to make sure that companies don’t make false or exaggerated claims about their products. This protects people from being misled and ensures that health products are advertised honestly and based on scientific evidence.
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